Because launching doesn’t have to be stressful.
Launching a new offer, service, or product can feel like a lot — so many moving parts, so many decisions, and so much pressure to “get it right.”
- So many moving parts
- So many decisions
- and so much pressure to "get it right"
But what if launching could feel lighter, calmer, and more fun?
That’s exactly what you’ll discover inside The Launch It Summit.
Over five inspiring days, you’ll hear from business owners, creators, and launch experts who’ve built launch strategies that work - without burnout, overwhelm, or the endless hustle that nobody has time for.
You’ll walk away with fresh ideas, practical tools, and the confidence to launch in a way that actually feels good (and gets results!).
Wherever you’re starting, this summit is packed with lightbulb moments to help you move from “thinking about launching” to “finally doing it.”
The important details...
When?
November 7–11, 2025 — with new presentations dropping daily.
Where?
Anywhere you like! It’s 100% online, so you can tune in from your couch, your desk, or even the coffee shop.
Cost?
Totally free. Just sign up and grab your ticket now!
Who is the Launch It summit for?
The Launch It Summit is for business owners who are ready to share something new with the world - without the stress and second-guessing that often comes with launching.
Whether you’re a coach, course creator, service provider, or digital product seller, this event will help you launch smarter, simplify your process, and feel excited (not exhausted!) about putting your offer out there.
If you’re ready to:
- Map out your next launch with clarity and confidence
- Discover systems that make launching easier - not harder
- Create a buzz without burning out
- Feel more organized, supported, and prepared every step of the way
Then you’ll love what’s waiting for you inside this summit.
Meet Your Host - Cat Griffin
Meet Your Host -
Cat Griffin
Hey there! I’m Cat — a launch-loving event host, bundle organizer, and collaboration enthusiast.
Over the past few years, I’ve hosted dozens of online events that have helped thousands of entrepreneurs grow their audiences, sell their offers, and find their way of doing business.
I’ve seen so many business owners struggle to launch — either because it feels overwhelming, or because they’re trying to copy strategies that don’t fit their style or audience.
That’s why I created the Launch It Summit: to give you the tools, inspiration, and confidence to do things your way.
This event is all about finding your rhythm, creating strategies that suit your energy, and learning from people who’ve built launches that feel simple, fun, and totally doable.
Whether this is your first launch or your fiftieth, you’ll leave feeling empowered to take the next step — without the stress.
Let’s launch it, together. 💖
What you will get from the Launch It Summit!
The Launch It Summit brings together business owners who have refined their own approaches - turning chaotic, high-pressure launches into simple, sustainable systems that actually convert.
A successful launch isn’t about doing everything - it’s about doing the right things in a way that works for you.
Across five days of presentations, you’ll uncover practical frameworks, creative ideas, and honest insights to help you:
- Plan your launch content strategically (without overcomplicating it)
- Build excitement before, during, and after your launch
- Create systems and automations that save hours of work
- Keep your energy high and your mindset strong from start to finish
- Learn from what’s working right now - and make it your own
Because when launching feels aligned, organized, and authentic… you’ll not only make more sales — you’ll actually enjoy the process.
Meet your speakers
Aeoliana Elliott
Perfection Never Published a Podcast
Heather Ritchie
The Anti-Burnout Launch Content Plan (No Weekends Required)
Cassandra de Mercedes
Your brand doesn't get a second chance at a savage first impression!
Amanda Creek
The Customer Journey Framework for Simple Launch Content Planning
Danielle Weil
The 5 Flows to Fun, Repeatable, Big Money Launches Without Burnout
Janin Figuli
The Webinar Formula - How to build high converting, attention grabbing presentations
Sharee Collier
How to Launch Your Offer to Red-Hot Leads Using a Virtual Summit That Sells for You
Alicia Rafiei
From Zero To Launch - How to Build Buzz and Sales on Etsy
Elizabeth Neumann
3 Automations That Save You Hours During Launch Week
Sandra De Freitas
Launch Without the Hustle: How to Get Results Without Burning Out
Robyn Roste
The Slow Launch Method
Laura Parker
The Sustainable Launch: How to Build Steady Sales Without the Burnout
Tara Reid
Stay Calm & Check Your Metrics: Navigating Launch Week without Spiraling
Nalya Jimenez
✨ Multiply Your Momentum: How to Turn Monthly Masterclasses into an Evergreen Ecosystem ✨
Jennifer Tibbits
Create an Irresistible Freebie to Attract the Right People Before You Launch
Sreedevi V
Discover how to create compelling messages that build trust and make your audience want to invest in your offer.
Matalya Onuoha
Discover how to use your Human Design to make decisions with confidence, eliminate second-guessing, and take aligned action that actually moves you forward, without burning out or forcing strategies that weren't designed for you.
Cecilie Aslaksen
Learn how to launch smarter, not harder, with an email-first plan that keeps things calm, focused, and effective.
Sabine Matharu
Tired of showing up inconsistently and not getting clients consistently? Then this is for you!
Kali Somerville
Discover how to use AI to create launch momentum that converts without burning out on social media
Daire Paddy
Learn how to bring some personality and pizazz into how you sell your offers... without holding back on what your clients need to make the right decision.
Ruth Poundwhite
Discover how to plan and run launches that honour your mind, body, and energy - so you can sell your offers sustainably, soulfully, and in a way that actually feels good.
Shella Gardezi
Learn how to uncover the real story behind your business and craft a press release that journalists actually want to cover.
Liz Bloch
Sometimes it's just figuring out 'who is running the show' that can change everything.
Sara Ross
How to Tap Into Existing Audiences to Build Buzz and Buyers Before You Launch
Renee Sunday, M.D.
Before You Burn Out: How to Launch with Peace, Presence, and Purpose
What to expect from the Launch It Summit
This isn’t another “one-size-fits-all” event that tells you what you should do. It’s a space full of real stories, practical strategies, and creative approaches you can adapt to fit your business.
You’ll hear from entrepreneurs who’ve:
- Launched without social media burnout
- Built automations that run their launches on autopilot
- Turned simple ideas into sell-out offers
- Found success by doing things differently — and loving it
Each presentation is designed to give you something you can take action on right away — no fluff, no jargon, just strategies that work.
You’ll walk away with:
- Fresh inspiration to design your next launch your way
- Actionable frameworks you can plug right into your business
- A boost of motivation (and maybe a few new biz friends too!)
Are you ready to launch your next big thing?
You don’t need a huge team, massive audience, or perfect plan to have a successful launch — just the right guidance, a little confidence, and a clear next step.
Join us for The Launch It Summit and discover simple, sustainable, and smart ways to launch your next offer or service — without the stress.
Because launching should feel exciting — not exhausting.
🛍️ Your Swag Bag
Because it wouldn't be a summit with a goody bag would it? Here's a quick look at some of the things inside
- Idea to Launch 8 Week Guide
- How you build desire for your offer - Masterclass
- Inbox Love
- Burnout-Free Memberships: Foundations (mini course)
- Explode Your Launch Visibility
- 💼 The Ultimate Launch Planner for Asana]
- 75 Soft Challenge Trackers PLR
- The Aligned Evergreen Marketing Bundle
- The Complete Webinar Funnel Mapping Kit
- Media Pitching Toolkit
- Launch Energy Blueprint
- From Hustle to Strategy: How Clear Goals Can Transform Your Freelance Career
It’s like Christmas morning for your marketing strategy.
Frequently Asked Questions
What is the Launch It Summit?
A free online event featuring presentations from business owners and experts who are simplifying and reimagining how to launch offers, products, and services with more ease and better results.
When is it happening?
November 7–11, 2025.
Is it really free?
Yes! You can watch every presentation for free for 24 hours after it goes live.
Do I have to attend live?
Nope, you can tune in anytime during each session’s 24-hour viewing window.
Who should attend?
Online business owners, course creators, coaches, and service providers who are ready to plan and launch their next offer with less stress and more confidence.
Will I be able to catch up if I miss a session?
Yes! Each day’s presentations will be available for 24 hours - and if you want lifetime access (plus extra bonuses), you can upgrade to the All Access Pass.
