Boxing Day Sale Collab

🎁 Join the Boxing Day Sales Catalogue

Boxing Day is one of the biggest shopping moments of the year. Shoppers are eager to spend their holiday gift cards, grab year-end bargains, and treat themselves after Christmas.

This year, we’re making it even bigger with a catalogue of irresistible digital offers—a one-stop, scroll-worthy brochure of deals that will get seen by thousands of new eyes.

Your offer won’t just sit on your own page. It’ll be part of a curated collection promoted by every single participant, meaning more visibility, more clicks, and more sales.

🛍 What Are Boxing Day Sales?

If you’re not familiar, Boxing Day (December 26th) is a major shopping holiday in the UK, Canada, Australia, and other parts of the world. It’s similar to Black Friday in the US - stores (and online businesses) run big sales, shoppers use their holiday gift money, and it kicks off the post-Christmas shopping rush.

For many, it’s the biggest sales weekend after Christmas, making it the perfect time to showcase your offers to buyers who are actively looking for deals.

📌 Quick Facts

🗓 Catalogue Dates: Open Dec 26 – Dec 31
📢 Promotion Required: Share the catalogue twice

Once before Dec 22
Once before Dec 29

💰 Pricing: Any price allowed, organized into brackets ($10 & under, $50 & under, etc.) but it should be a significant discount on your regular sales price (40%+ off)
🎯 Audience: Both B2B & B2C (separate lists for each)
📦 Products: Digital-only
⏰ Deadlines:

Nov 10 → Offer must already exist (aka be available and for sale at it;s regular selling price on your site).
Dec 1 → Application deadline
Dec 10 → Final details (graphics + links) due

✅ Application: 2-step process → (1) Submit details for approval (2) Send graphics + links if accepted

✨ How It Works

1. Exclusive Collab Offer

You’ll include a digital offer or virtual service that’s only available at a discount price through this catalogue (the discount is only available through this catalogue). Your offer should remain available at full price on your site / shop during this event
If someone from your list wants the deal, they’ll need to sign up for the Boxing Day Sales Catalogue (this means we get more eyes on everyone's offers).
(You can still promote other offers outside the collab as you normally would.)

2. Promotion Commitment

Share the catalogue twice:

Once before Sunday, December 22nd
Once again before Sunday, December 29th

3. Catalogue Dates

Open: December 26th
Closes: December 31st

4. Pricing Flexibility

No price limits.
Catalogue will be neatly organized into brackets (e.g. $10 & under, $50 & under) to make browsing easy.

5. Offer Requirements

Any form of online offer - this can include digital products and services
Both B2B and B2C offers are welcome.
Product must already exist and be on sale by November 10th at it's regular selling price.
If limited in availability, this must be clearly stated, and you must notify me once sold out.

Filtering

Offers will be grouped into B2B and B2C categories so people can easily find what they’re looking for.

📝 Application Process

This is a simple two-step process:

1. Submit your product + sale details (by Dec 1st).
2. If approved: send in your final graphics, sales page links, and promo materials by Dec 10th.

🗓 Timeline

November 10: Offer must already exist
December 1:Application Deadline
December 10: Final details due (graphics + links)
December 22: First promotion deadline
December 26–31: Catalogue open
December 29: Second promotion deadline

❓ Frequently Asked Questions

Can I submit more than one offer?

No. To keep things fair, you may only submit one collab-exclusive offer.

What counts as a “collab-exclusive” offer?

It means the deal you share in the catalogue can only be accessed through this collab. You can still run other sales, but this one should only be available inside the catalogue.

Do I have to promote the catalogue?

Yes. All contributors are required to share the catalogue twice (Dec 22 + Dec 29). This is what makes the collab work so well.

What if I can’t promote twice?

If you can’t commit to both promotions, this event is not the right fit. The success of the event depends on everyone sharing.

Is there a limit on the type or price of my offer?

Nope! Any digital offer is welcome as long as it’s live by Nov 10. It can be B2B or B2C, free or paid. The catalogue will group offers into price brackets to make browsing easy.

What if my offer sells out?

That’s fine—but you must clearly state limits in advance and let me know right away if/when it sells out.

When do I need to have everything ready?

Your product must be live by Nov 10. Application deadline is Dec 1: Final submissions due December 10th

🚀 Why Join?

Reach a fresh audience of shoppers ready to buy with their holiday gift money.
Tap into shared audiences (everyone promotes the catalogue, so your reach multiplies).
Boost sales during the biggest post-Christmas shopping weekend.
Position your brand alongside other creators in a professional, curated catalogue.

✅ Ready to Apply?

If you’ve got an amazing digital offer or virtual service and want in on the action, submit your application today. Spots may be limited and the application deadline is December 1st